Exploring the Influence of Perceived Behavioral Control and Attitudes on Green Product Adoption TPB-Based Study in Yogyakarta. MOBIS: Journal of Management, Organization, and Business Innovation Studies, [S. l.], v. 1, n. 02, p. 102–113, 2025. Disponível em: https://journal.orbioninstitute.com/index.php/mobis/article/view/23. Acesso em: 2 apr. 2026.