Writer's Guide
Manuscript Submission
Manuscripts must be submitted through the OJS system: https://journal.orbioninstitute.com
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Articles must be written in English in accordance with academic writing standards.
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The writing format must follow the official RATIOVA template, which can be downloaded at: [Template URL].
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Manuscripts that do not comply with the template will not be processed further.
General Writing Requirements
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Length: 10–20 pages (including figures and tables)
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Paper size: A4
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Margins: 3 cm (top, bottom, left, right)
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Font: Avenir Next LT Pro
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Font Size & Style:
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Article Title: 13 pt, bold, maximum 16 words, English only
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Sub-section Headings: 12 pt, bold
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Main Text: 12 pt, 1.15 spacing, justified
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All articles must be written in English.
Article Structure
Article Structure
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Title
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The title should reflect the issue being studied and be engaging yet concise (maximum 17 words).
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Font: Avenir Next LT Pro, 14 pt, bold.
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Author(s) and Affiliation(s)
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Full name(s) of the author(s) (maximum 5 authors).
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Institutional affiliation(s) and country.
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Correspondence information (name, institution, email).
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Article Information
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Submission date, acceptance date, and publication date.
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Abstract
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Written in both English and Bahasa Indonesia, 150–250 words each.
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Presented in a single paragraph containing:
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Purpose of the study
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Method
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Findings/Results
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Implications
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Novelty/Original Contribution
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Font: Avenir Next LT Pro, 10 pt, single spacing.
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Keywords
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3–5 keywords, separated by semicolons.
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Introduction
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Background of the study.
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Problem statement and research gap.
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Research objectives and significance.
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Novelty and justification of the study.
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Supported by relevant theories and prior studies.
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Literature Review
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Theoretical foundation of the study.
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Review of previous related studies.
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Identification of research gap.
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Hypothesis Development (if applicable)
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Formulation of hypotheses based on literature and theory.
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Presentation of conceptual framework (may include a figure/model).
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Methodology
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Research design and justification.
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Population, sample, or informants.
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Data collection techniques.
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Analytical methods.
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For Systematic Literature Review (SLR), describe inclusion/exclusion criteria and PRISMA diagram.
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Results / Data Analysis
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Presentation of research findings in line with methodology.
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Use of tables, figures, or graphs where necessary (without vertical lines in tables).
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Clear interpretation, not just restating data.
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For qualitative research, thematic presentation.
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For SLR, synthesis of selected literature.
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Discussion
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Interpretation and critical analysis of findings.
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Links findings to research questions, objectives, and theories.
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Comparison with prior research.
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Theoretical and practical implications.
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Acknowledgment of study limitations.
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Conclusion
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Concise summary of key findings.
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Explicit connection to research objectives/questions.
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Theoretical and practical contributions.
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Study limitations and recommendations for future research.
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Written in narrative form (not bullet points).
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References (APA 7th Edition)
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Must include at least 75% from primary sources (journal articles, conference proceedings).
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Minimum 75% published in the last 5 years.
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At least 5 references must be from Scopus-indexed journals.
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Font: Avenir Next LT Pro, 12 pt, spacing before 6 pt, after 6 pt, line spacing 1.0.
Example References
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Akaka, M. A., Vargo, S. L., & Lusch, R. F. (2013). The complexity of context: A service ecosystems approach for international marketing. Journal of International Marketing, 21(4), 1–20. https://doi.org/10.1509/jim.13.0032
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Andreu, L., Sánchez, I., & Mele, C. (2010). Value co-creation among retailers and consumers: New insights into the furniture market. Journal of Retailing and Consumer Services, 17(4), 241–250. https://doi.org/10.1016/j.jretconser.2010.02.001
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Dwivedi, Y. K., Ismagilova, E., Hughes, D. L., Carlson, J., Filieri, R., Jacobson, J., Jain, V., Karjaluoto, H., Kefi, H., Krishen, A. S., Kumar, V., Rahman, M. M., Raman, R., Rauschnabel, P. A., Rowley, J., Salo, J., Tran, G. A., & Wang, Y. (2021). Setting the future of digital and social media marketing research: Perspectives and research propositions. International Journal of Information Management, 59, 102168. https://doi.org/10.1016/j.ijinfomgt.2020.102168
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Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135–172. https://doi.org/10.5465/amr.1996.9602161568
Books
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Tabachnick, B. G., & Fidell, L. S. (2019). Using multivariate statistics (7th ed.). Pearson.
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Arthur, W. B. (2009). The nature of technology: What it is and how it evolves. Free Press.
Printed Newspaper Article
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The Jakarta Post. (2022, October 10). SMEs struggle to adopt digital marketing despite government push. The Jakarta Post, p. 5.
Online News / Media
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Yulisman, L. (2023, March 17). Indonesia’s digital economy continues to grow amid global slowdown. The Straits Times. https://www.straitstimes.com/asia/se-asia/indonesia-s-digital-economy-continues-to-grow-amid-global-slowdown
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BBC News. (2024, January 5). How digital marketing is changing small business strategy. BBC News. https://www.bbc.com/news/business-67632456
Copyright
Articles published in this journal are licensed under the Attribution-ShareAlike 3.0 International (CC BY-SA 3.0) license.
Copyright © Author (year of publication)




